SellerReviews x 1

bookAnxious or angry? Effetcs of discrete emotions on the perceived helpfulness of online reviews

This paper explores the effects of emotions embedded in a seller review on its perceived helpfulness...

RechercheÉmotionÉconomieDuComportementAnxieteUsergeneratedContentElectronicCommerceElectronicCommercePsychologicalAspectsOnlineWordofmouthSellerReviewsShoppingPsychologicalAspectsDezhiYinBondSamuelD.HanZhangDecision

Mots-clés associés

AnxieteBondSamuelD.DecisionDezhiYinÉconomieDuComportementElectronicCommerceElectronicCommercePsychologicalAspectsÉmotionHanZhangOnlineWordofmouthRechercheShoppingPsychologicalAspectsUsergeneratedContent