a.i

Tweets+Emojis

SUM(tweets) 134678 SUM(emoji) 76114

How emoji are used in tweets ? 4 hypothesis

  1. 1 The Community manager uses emojis for affecting her audience
  2. 2 Emoji produce more interactions from publics
  3. 3 Users use emoji for affecting Community manager
  4. 4 Community managers reply more to tweets with emoji

Next

[click on to display a random tweet]totalby CMdirect to CMby toto @account
tweets134678 9930 9030 130 115588
w/ RT61239 2390 1 058848
w/ no RT73439 7540 9029 130 56740
w/ reply (no RT)
There are 126 tweets where SMM replies to herself		29691 3623 6872 126 19070
w/ no reply (no RT)
There are 4 tweets where SMM address to herself		43748 3917 2157 4 37670
w/ mentions (no RT)28559 3850 5959 28 18722
w/ mentions (no RT, is a reply)9239 2768 4124 26 2321
w/ mentions (no RT, no reply)19320 1082 1835 2 16401
w/ hashtags (no RT)11708 1582 703 37 9386
w/ hashtags (no RT, is a reply)1666 81 443 37 1105
w/ hashtags (no RT, no reply)10042 1501 260 08264
w/ emojis (no RT)9311 1008 1024 25 7254
w/ emojis (no RT, is a reply)3544 454 860 23 2207
w/ emojis (no RT, no reply)5767 554 164 2 5047

@1petitemousse@CarrefourFrance@CentrePompidou@cestrosi@ClientsRATP@ClubMedFR@CNES@DailyMarseille@EducationFrance@FCNantes@FranceQC@FranceTele@levoyageanantes@lisalaposte@NantesFR@oasisbefruit@OCSTV@OurFinland@ParcAsterix@PoitiersFR@SNCF@TaxisG7@TVSud@UniStra@WWFFrance@xSqueeZie